Care is part of the pleasure.
Quality down stays with you for decades with simple gestures. No technical manual — just what matters, in the right order.
Fifteen seconds, every day.
Good care is small and constant. The three gestures below take fifteen seconds in the morning — and extend the duvet’s lifespan by years.
Gentle shake
When you get up, shake the duvet lightly by the corners. Redistributes the down and keeps the loft. Never beat it.
Air 15 min
Leave the duvet open to room air before covering the bed. In shade, never direct sun.
Always with cover
The Aurora cover protects the down from direct contact with skin and perspiration. Change it every 7 to 10 days.
The rule is less.
Natural down is fragile when wet. The good news is that, with the Aurora cover, the duvet barely needs a full wash for years. The cover, on the other hand — weekly.
- Wash the Aurora cover every 7–10 days, delicate cycle at 30 °C, inside out.
- Wash pillowcases with the cover, same frequency.
- Wash the duvet only when there’s a stain or noticeable smell — usually once a year or less.
- Wash the pillow once a year, with the same care as the duvet.
- Fabric softener — coats the down and destroys the fill power. Clean down is already soft.
- Bleach — damages the fibres and proteins of the down.
- Direct sun — dries out and weakens the down. Always air in the shade.
- Ironing, vacuuming or beating — destroys the structure.
- Storing damp — wet down creates irreversible mould within hours.
When needed, like this.
Washing down is simple as long as you do it patiently. The single rule is: complete drying, no rush. 99% dry down is still wet down.
Large machine
Use a machine of at least 8 kg, or a professional laundry. The duvet has to tumble freely — a small machine cannot wash it properly.
Neutral liquid soap
Liquid detergent without enzymes, bleach or softener. Use a small amount — down releases its own foam. Delicate cycle at 60 °C.
Double rinse
Soap residue in the down reduces loft. Program two rinse cycles and a gentle spin at the end.
Tumble dry
Tumble dryer on medium heat, with tennis balls or dryer balls. Stop every 30 minutes to fluff by hand. 2 to 4 hours total.
Confirm dry
Before storing: pick up the duvet, feel weight by weight. Any cool spot = still damp. Add 30 more minutes in the dryer. Repeat until fully dry.
Air 24 h
Even after the dryer, let it air in the shade for 24 hours before use or storage. Extra insurance against residual moisture.
How long it lasts, in practice.
Quality down outlasts any other bedding product. The difference isn’t marginal — it’s an order of magnitude.
well cared for
high quality
loses its loft
Refill is a European practice: when the duvet loses loft, it’s recharged with new down rather than discarded — extending the lifespan further still.
For the Brazilian side of the system.
Aurora covers, pillowcases and fitted sheets ask for their own care. 400 thread count sateen ages well when washed correctly.
Wash at 30 °C
Delicate cycle at 30 °C. Preserves the sateen finish, the colour and the softness for far longer.
Turn inside out
Especially in dark colours (Sage Green, Black). Reduces friction on the outer face and preserves the sheen.
Little to no softener
Quality sateen doesn’t need it. Excess creates residue that reduces absorption and leaves a sticky feel.
Warm iron if needed
Low temperature, inside out. Preferred alternative: dry flat and fold while still slightly damp.
The opposite care.
The Prime Pillow (50×70, Medium Profile) has a 400 thread count cotton percale cover and siliconized 100% polyester filling. Its care is the opposite of natural down: instead of washing, protect.
Protector cover + pillowcase, always
With both layers, the pillow itself almost never needs the machine. The pillowcase takes the daily use.
Wash only if needed
Stain or accident: delicate cycle at 40 °C, mild detergent, no bleach. Frequent washing shortens the life of the filling.
Dry completely
In the shade or in a low dryer, until 100% dry. Never store or use it while still damp.
Do not iron
Synthetic filling does not tolerate iron heat. Airing it in the shade from time to time keeps it fresh.
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Every room has its own challenges. If anything in the guide left you unsure, or if something happened to the piece, get in touch.